TV18 Broadcast Ltd
Media · Pan-India Operations · Multi-Site Procurement
"Implementation across our pan-India operations has been seamless. RCS TRAXX delivered exactly what was promised."
Newton Lewis
VP Operations
The Challenge
TV18 Broadcast, one of India's leading media companies, operates multiple channels and production facilities across India. Managing procurement for broadcast equipment — cameras, editing suites, transmission gear, studio infrastructure — across geographically dispersed locations presented unique challenges.
Equipment frequently moves between studios and outdoor broadcast locations. Without centralized tracking, TV18 faced equipment loss, duplicate purchases, and no visibility into where high-value broadcast assets were at any given time.
The Solution
TV18 deployed TRAXX as a unified platform for procurement and equipment lifecycle management:
The Results
TRAXX gave TV18 complete visibility into their procurement operations and equipment locations across India. The seamless pan-India implementation — highlighted by VP Operations Newton Lewis — eliminated equipment loss, reduced duplicate purchases, and provided real-time reporting on asset utilization and procurement spend.
Book a demo to see how TRAXX handles pan-India operations with equipment tracking and gatepass management.
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